First Batch of Core Enterprises at the Shanghai Fair (Bangkok) Enterprise Center
In the afternoon of November 21, the preparatory communication meeting of the first batch of core enterprises at the Shanghai Fair (Bangkok) Enterprise Center was successfully held in the conference room on the first floor of the Shanghai Modern Service Industry Association. Leaders from several top enterprises in the city, representatives from industry associations, and experts in foreign trade and law attended the meeting to discuss the pain points, challenges, and obstacles faced by enterprises going overseas, along with potential solutions. The aim was to provide robust support for enterprises venturing abroad through collaborative cooperation and resource sharing.
Wei Liqun, the Secretary-General of the Association Secretariat, and Liu Zhenghao, the Director of Member Services, were invited to attend the meeting.
The meeting was led by the Shanghai Fair (Bangkok) Enterprise Center, which invited representatives from ten core enterprises, industry association representatives, and relevant experts to participate in the discussions. The core topic of the meeting was how to effectively utilize shared government-business resources to form feasible collective overseas expansion plans, thereby enhancing the competitiveness of enterprises in the international market. Ms. Chen Ren, General Manager of the Shanghai Fair (Bangkok) Enterprise Center, presided over the meeting and introduced the guests present before launching into the thematic speeches.
Firstly, Mr. Fu Wengang, Vice President of the Shanghai Modern Service Industry Association, emphasized that Chinese enterprises have frequently established overseas offices in recent years, with Serbia and Los Angeles becoming significant learning cases. He pointed out that Southeast Asia, especially Bangkok, is a market with immense development potential. The establishment of the Shanghai Fair (Bangkok) Enterprise Center aims to leverage the accumulated overseas procurement resources to enhance the success rate of enterprises venturing abroad. Mr. Fu also stressed the need to use Shanghai's advanced position in industry, services, and manufacturing to help the enterprise center establish a presence and build brands in the Southeast Asian market. Following this, Mr. Xie Qiuhui, Chief Expert in International Trade Planning of the Shanghai Modern Service Industry Association, illustrated through customs data analysis that globalization is currently facing challenges, while regional economies are seen as an important means to drive globalization. The Southeast Asian market, as an emerging economy, is confronted with tariff barriers, cultural differences, and complex laws and regulations. The professional team at Shanghai Fair can provide customized support to help enterprises reduce costs and improve efficiency.
Ms. Zheng Fangzi, Director of the Shanghai Office of the China-Thailand Chamber of Commerce, emphasized that the recent positive interactions between China and Thailand have brought new opportunities for enterprises to venture overseas. She stated that the China-Thailand Chamber of Commerce would leverage its resource network in Thailand to support companies in their market expansion and expressed hope that the Shanghai Fair (Bangkok) Enterprise Center could facilitate cooperation and market development through these resources. Ms. Chen Ren from the Shanghai Fair (Bangkok) Enterprise Center provided a detailed overview of the eight major pain points for enterprises going overseas and the center’s solutions. She identified import barriers, cultural differences, and high-risk costs as the main challenges for enterprises going abroad. In response, the enterprise center plans to utilize a collective overseas expansion model, drawing on mature government-business networks and governmental support, particularly the favorable conditions present in the Southeast Asian market, to achieve resource sharing and cost reduction for enterprises. During the meeting, representatives actively spoke up to share their views and needs. Lawyer Wang Changdong from Wanshang Tianqin Law Firm pointed out that in the current climate, venturing overseas requires a steady and solid approach; by learning from industry pioneers, enterprises can increase their probability of success. Dr. Zhang Xiaopeng from the Shanghai WTO Affairs Consultation Center noted that the current international situation has a notable impact on the US export market, and therefore enterprises need to promptly explore new markets, including Southeast Asia. The meeting also engaged in in-depth discussions focusing on the individualized needs and challenges faced by various enterprises. Representatives from companies such as Ruijan Technology, Shuming Technology, and Yiying Technology all expressed strong interest and urgent needs for the Southeast Asian market. They hope to establish more communication bridges through the Shanghai Fair (Bangkok) Enterprise Center to improve the efficiency and effectiveness of entering local markets.
The meeting yielded positive results, with participating enterprises and industry associations generally endorsing the overseas expansion plans devised by the Shanghai Fair (Bangkok) Enterprise Center. They believe that relying on bilateral government and industry platforms for collective overseas operations is an essential strategy. Several enterprises explicitly stated their desire to join the enterprise center and discuss cooperation details together. Following the meeting, the center plans to collect feedback forms from enterprises to prepare more refined follow-up work, ensuring the smooth advancement of cooperation. In the future, the Shanghai Fair (Bangkok) Enterprise Center will continue to deepen its collaboration with enterprises and industry associations, progressively implementing the solutions proposed during the meeting to support enterprises venturing abroad.
Wei Liqun, the Secretary-General of the Association Secretariat, and Liu Zhenghao, the Director of Member Services, were invited to attend the meeting.
The meeting was led by the Shanghai Fair (Bangkok) Enterprise Center, which invited representatives from ten core enterprises, industry association representatives, and relevant experts to participate in the discussions. The core topic of the meeting was how to effectively utilize shared government-business resources to form feasible collective overseas expansion plans, thereby enhancing the competitiveness of enterprises in the international market. Ms. Chen Ren, General Manager of the Shanghai Fair (Bangkok) Enterprise Center, presided over the meeting and introduced the guests present before launching into the thematic speeches.
Firstly, Mr. Fu Wengang, Vice President of the Shanghai Modern Service Industry Association, emphasized that Chinese enterprises have frequently established overseas offices in recent years, with Serbia and Los Angeles becoming significant learning cases. He pointed out that Southeast Asia, especially Bangkok, is a market with immense development potential. The establishment of the Shanghai Fair (Bangkok) Enterprise Center aims to leverage the accumulated overseas procurement resources to enhance the success rate of enterprises venturing abroad. Mr. Fu also stressed the need to use Shanghai's advanced position in industry, services, and manufacturing to help the enterprise center establish a presence and build brands in the Southeast Asian market. Following this, Mr. Xie Qiuhui, Chief Expert in International Trade Planning of the Shanghai Modern Service Industry Association, illustrated through customs data analysis that globalization is currently facing challenges, while regional economies are seen as an important means to drive globalization. The Southeast Asian market, as an emerging economy, is confronted with tariff barriers, cultural differences, and complex laws and regulations. The professional team at Shanghai Fair can provide customized support to help enterprises reduce costs and improve efficiency.
Ms. Zheng Fangzi, Director of the Shanghai Office of the China-Thailand Chamber of Commerce, emphasized that the recent positive interactions between China and Thailand have brought new opportunities for enterprises to venture overseas. She stated that the China-Thailand Chamber of Commerce would leverage its resource network in Thailand to support companies in their market expansion and expressed hope that the Shanghai Fair (Bangkok) Enterprise Center could facilitate cooperation and market development through these resources. Ms. Chen Ren from the Shanghai Fair (Bangkok) Enterprise Center provided a detailed overview of the eight major pain points for enterprises going overseas and the center’s solutions. She identified import barriers, cultural differences, and high-risk costs as the main challenges for enterprises going abroad. In response, the enterprise center plans to utilize a collective overseas expansion model, drawing on mature government-business networks and governmental support, particularly the favorable conditions present in the Southeast Asian market, to achieve resource sharing and cost reduction for enterprises. During the meeting, representatives actively spoke up to share their views and needs. Lawyer Wang Changdong from Wanshang Tianqin Law Firm pointed out that in the current climate, venturing overseas requires a steady and solid approach; by learning from industry pioneers, enterprises can increase their probability of success. Dr. Zhang Xiaopeng from the Shanghai WTO Affairs Consultation Center noted that the current international situation has a notable impact on the US export market, and therefore enterprises need to promptly explore new markets, including Southeast Asia. The meeting also engaged in in-depth discussions focusing on the individualized needs and challenges faced by various enterprises. Representatives from companies such as Ruijan Technology, Shuming Technology, and Yiying Technology all expressed strong interest and urgent needs for the Southeast Asian market. They hope to establish more communication bridges through the Shanghai Fair (Bangkok) Enterprise Center to improve the efficiency and effectiveness of entering local markets.
The meeting yielded positive results, with participating enterprises and industry associations generally endorsing the overseas expansion plans devised by the Shanghai Fair (Bangkok) Enterprise Center. They believe that relying on bilateral government and industry platforms for collective overseas operations is an essential strategy. Several enterprises explicitly stated their desire to join the enterprise center and discuss cooperation details together. Following the meeting, the center plans to collect feedback forms from enterprises to prepare more refined follow-up work, ensuring the smooth advancement of cooperation. In the future, the Shanghai Fair (Bangkok) Enterprise Center will continue to deepen its collaboration with enterprises and industry associations, progressively implementing the solutions proposed during the meeting to support enterprises venturing abroad.
